Client: Freeze Magazine
Year: 2021 - currently
What is meme? Well, memes aren’t anything new. They can be best described as cultural templates.
The urge to represent and make fun of mundane reality through a readily available medium has been there, within us, for millenia. The format of this “cultural imitation of reality” changes alongside technology, and afapts to the Zeitgest.
With the advent of digital technologies, it is safe to say we now live in the age of the internet meme.